Caldwell Sport Specialties

BNS Magazine

September 20th, 2008 by Zach Caldwell · 8 Comments

BNS08Catalog_SM.jpg

Check out www.bouldernordicsport.com to sign-up for the mailing list for the new informational magazine that Nathan has created. This is a project that he and I discussed back in the Spring as a tool for marketing the services that we provide. The marketing model in this case was to provide really good information on a range of services from ski selection and grinding to boot fitting and coaching services. The original idea was that I would provide a whole bunch of content, but most of the load fell to Nathan, as usual.

This is not a catalog - you will not find product descriptions, prices and ordering instructions in here (don’t get me wrong - we want you to buy stuff - but the website is the best way to do that). Instead you’ll find technical information on everything we do. This sucker is dense - it’ll live on the coffee table (or the back of the toilet) for a couple of months before you really finish with it. It is a marketing tool - so help us out and sign up for the mailing list. We want to help foster your addiction to the best of Nordic equipment and services.

Tags: General News

8 responses so far ↓

  • 1 Ewan // Sep 20, 2008 at 6:27 pm

    Hey Zach,
    The online form to request the magazine won’t accept Canadian addresses…. have you got any pull with Boulder Nordic to get that changed? :)

    Ewan

  • 2 Zach Caldwell // Sep 20, 2008 at 6:57 pm

    I’ve forwarded the request Ewan - thanks for the heads-up!
    Z

  • 3 Natron // Sep 21, 2008 at 8:38 pm

    We changed the form to allow for Canadian addresses….

  • 4 Jim // Sep 22, 2008 at 9:59 am

    Zach
    I hope you are still having good weather there.

    The link on BNS web site to get a copy of your new rag doe not work. Or else I am not smart enough to figure it out.

  • 5 Zach Caldwell // Sep 22, 2008 at 10:42 am

    Hey Jim - Must be an intelligence issue - it worked for me!
    Z

  • 6 Ewan // Sep 22, 2008 at 10:46 am

    Nice!… thanks Nathan.

    Ewan

  • 7 Jim // Sep 22, 2008 at 1:40 pm

    Zach
    It was not working this morning. I just hit the link and it worked fine now. Someone muyst be messing with me.

  • 8 Zach Caldwell // Sep 22, 2008 at 1:44 pm

    Count on it Jim - We’re definitely messing with you. Nathan and I both seem to have found issues when we looked deeper. Should all be fixed now. Thanks for the heads up.
    Z

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